Wed. Jan 26th, 2022


Image from the article titled Mozilla Is Going To Track Facebook Tracking You

Pictures: Omar Marquez (Getty Images)

Aside from its excess Dirty privacy practice Using Facebook’s countless platforms to track your every move, the company also comes up with lots of secret ways to keep tabs on you from its sites. Now, a new study seeks to combat these offsite trackers … tracking their backs. Mozilla researchers announced this week that it “Facebook Pixel HuntThe study, which tracks the company’s huge web-wide tracking network and investigates what Intel is collecting on users.

As the name suggests, this study focuses on a part of the tracking technology that “Facebook pixels“Chances are, you’ve visited a site that uses it; this little piece of technology is literally buried in Millions of sites Across the web, from online stores to news outlets From … Well, you name it. In exchange for a free pixel onboarding on their site, this site They can then track their own audience and micro-target ads with the same accuracy that you expect from data-hungry Companies like Facebook.

In return for giving these sites the ability to track every pageview, purchase, search query, And Much, much more, Facebook (normally) this data needs to be shared In cases where the website visitor has an account on some of the Facebook platforms, this offsite data only becomes globally based on what Facebook already knows about that person. If they No. Have a Facebook account, then the company collects that data anyway, and uses it to create “Shadow profile”Of that particular person.

These are kind of shadesy practice that Mozilla’s team wants to do research with this study — and you can help them do it If you are a Firefox User Mozilla teamed up with reportersMarkup to collect details about him Facebook tracking Using a Free-to-download browser extensionMozilla assembly, As you browse the web, it will hover over data sent by Facebook’s Pixel.

In addition to that data, the extension keeps track of the time spent on various web pages, URLs Visit that browser, and more. Mozilla quickly notes The announcement Only data exported from extensions will be de-identified, and will not be shared with any third partyHe’s the markup’s reporters. (Release: Gizmodo recently partnered with a markup 17 months investigation In Predictive policing technology.)

This is a fantastic sweet study that is consistent with some of Mozilla’s previous crowdsourced work in the past. Most recently, it Partner How different users tap into political news to keep up with Princeton University researchers Or stories about ongoing epidemics. Earlier, the company created a separate extension, “Regrets Reporter,” The platform pulled data from people’s YouTube recommendations to research the scary rabbit holes that were trying to push its users down.



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